The Marketing and Communications Office produces and manages the college’s print and electronic media and branding guidelines for public-facing material. Please contact us if you need assistance with the design and production of any print, website, email, social media, photography or video marketing and communication projects.


Starting a new social media account:

  1. Complete checklist:
    • Platform: Facebook/Twitter/Instagram
    • Audience: who will you be targeting
    • Management: who will be posting/who will provide oversight
    • Purpose: what is your message/what are your goals
  2. Meet with New Media Manager or Director of Public Relations
  3. Discuss best platform options
    • Facebook – page or group
    • Twitter
    • Instagram
  4. Marketing/PR Office will provide next steps


Social Media Guidelines and Best Practices
Detailed Plan and Expectations – Campus
MC Internal Social Media Workflow

Directory Information
Submit your info for use on the college’s website, nametags, office name plate and building directory.

Order Business Cards
Ordered in quantity of 250. Billed to your department.

Request Email Signature
Choose from one of three official MC email signatures.

Publicity Photo
New employees can schedule a time with Corey Long ( Current employees can have their photo retaken during the afternoon of the first Thursday of each month.

MC Digital Letterhead

McPherson College Brand Guidelines (June 2019)

Please refer to the brand guidelines for appropriate use of logos.

Logos for print use (CMYK):




Logos for online use (RGB):




MC Bulldog Graphic Standards 2017.pdf

To request Bulldog artwork for vendors, please contact with details of the application including size and number of colors.